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GEORGINA LORD
CHIEF CUSTOMER OFFICER
Georgina is responsible for the customer strategy for the business, heading up the sales and customer service functions.
“My aim for Verastar is to ensure our customer contact strategy is as simple and effective as possible. That means we contact customers in the right way at the right time, and when they want to contact us they can do so in the way they want. Our customers are busy running their businesses, so it’s our job to be straightforward to contact when they need us.”
Georgina joined Verastar in 2021, attracted by the ambition and scope of the business. She brings significant leadership experience and telecoms expertise, having formerly held the position of Managing Director at internet service provider Zen Internet and senior roles within Virgin Media Business and Intercity Technology.
When she’s not building high-performing teams and delivering fantastic results at work, Georgina enjoys long walks with her dogs in the Cheshire countryside.
