OUR ROAD TO SUCCESS.
Over the past few decades we’ve gone from strength to strength and the future’s looking even better. Here’s a brief history as to how we got to where we are…
Back in the early days a business model and unique sales organisation was created, and successfully executed, with a clear focus on small businesses.
In 2004, we entered the telecoms sector and launched new brands into the micro-SME market. Hard work and determination saw continued growth over the following years, even during a recession.
A new decade called for a new outlook. We launched as a Mobile Virtual Network Operator, supplying fixed line telecoms, broadband and mobiles. At this point, our customer contracts stood at 160,000.
We made a strategic review of our product portfolio when we were acquired by private equity company, Vitruvian Partners.
Two years on and we began offering four products. Gas was added to the supplier list thanks to our acquisition of Economy Gas. Our customer contracts now stood at 170,000
365 days later and we have six products to offer. We established ourselves as a white label solution to supply electricity and also entered the water sector with our acquisition of Clear Business Water. This year, our customer contracts stood at 180,000.
The Energy Retail Market Review is implemented and the Water Act gains Royal Assent. Our customer contracts hit an all-time high of 200,000 this year.
This was certainly the year of acquisitions with the successful additions to the group including Crown Telecoms and Business Comms Solutions, increasing our customer base size by 10%. Add to that The Insurance Octopus and The Media Octopus in July and nearing the end of the year in October, we saw the acquisition of OVO Energy’s commercial customers.
We welcomed one of the largest independent water providers, Aimera Limited, to the Verastar family. This cemented our position as the largest challenger to the incumbent in Scotland, with 25% market share.
Verastar turns 20 in this year, and to mark the occasion we acquired customer bases from both Aurora Telecoms, part of Credico, and Synotio Business Communications. This takes our acquisitions over the last three years to a total of twelve. We achieved another record high with the volume of services provided reaching nearly 300,000.